Our Commitment to Sustainability
“When we stumbled into this business a mere 14 years ago sustainability was barely a whisper in the wind. We chose specifically to make our products with undervalued yet uncompromising Merino wool felt that just happens to be one of the most sustainable materials in the world. We also chose to produce in the US because we were able to maintain the level of quality that we insisted on. Using every last scrap of material was a simple matter of cost-effective efficiency. It meant survival then, it still does today, but it wasn’t until later that we made the connection between what we do every day, the continued choices we make and our role in the much larger concept of sustainability."
— Daniel Lantz and Holger Graf, Founders
Conscious Creation
At Graf Lantz, quality extends beyond crafting beautiful bags and practical coasters—it’s about responsibly shaping every step. From sourcing natural, renewable materials to thoughtful, domestic production, we prioritize mindful design with a purpose. Our approach champions low-waste practices and values the artistry of our partners, making products that last and respect both people and the planet.
• Products built to last
• Renewable & biodegradable materials
• Domestic production
• Low waste practices
Always a Work in Progress
Sustainability is a broad term, often used but seldom deeply pursued. At Graf Lantz, it’s been central to our work for over 15 years, and our journey continues. We’re committed to meaningful changes, including advancing sustainable packaging, reducing paper use with post-consumer recycled materials, exploring innovative materials and processes, and enhancing operational efficiencies. Each step reflects our ongoing promise to do better for the planet and the people who share it.
The Magic of Merino Wool
100% Natural: Grown from Merino sheep, raised on nature's essentials year-round.
100% Biodegradable: Merino wool fibers break down naturally and swiftly in soil.
100% Renewable: Each year, Australian sheep grow a fresh fleece, making Merino wool endlessly renewable.
Epic Durability: Merino wool outlasts cotton by over 50%, ensuring lasting quality.
Vachetta Leather
Crafted to develop a beautiful, personalized patina that reflects your story over time. With every touch, bit of sunlight, and moment in use, it takes on deeper tones and a warm amber glow, capturing the memories of daily life in a rich mosaic. Vachetta leather ages with grace, softening while keeping its strength and character—an evolving companion with a unique look that's distinctly yours.
Hemp
We love amazing materials and wIth roots that span back centuries hemp is a marvel. It requires little water to grow, replenishes soil nutrients to help improve soil health and has a higher carbon storage capability than cotton. It is naturally organic and requires no herbicides or pesticides.
Our key values:
Products made to last
We are consistently striving to create timeless products that are built to last. Choosing quality materials and sustainable practices over trends and convenience sets us apart and our customers recognize and appreciate the effort. We systematically combine ultra-durable materials with hand- touched craftsmanship for the longest lifetime potential for all of our products.
Waste not want not
The Graf Lantz sustainability and business policies are classic and simple: Use quality materials and waste as little as possible. We work hard to ensure every last scrap and off-cut is utilized somewhere in our product line. This follows our philosophy that true sustainability begins with the choices we make every day.